These are timepieces marketed with legal permission of separate rights holders.
VERIFIED LIST
- 2008 / “James Bond 007 Collector’s Piece” Omega Series
Limited production wristwatches sold to the public ….
- 2006 / “James Bond 007” Omega Series
Limited production wristwatches sold to the public ….
INSIGHTS
In 1995, the Los Angeles Times reported that movie and television licensing accounted for “an average of $6.5 billion to $8 billion a year — more than the industry’s annual box-office take of about $5 billion …. A billion dollars at retail translates to $50 million or more in revenues for the studios based on standard royalty fees of 7% to 10% …. Licensing royalties are largely found money …. [1]
‘Profits are not only in hard dollars, but in the supplementary advertising and the exposures these tie-ins provide you with,’ says Gordon Armstrong of the Entertainment Marketing Group. After a film opens, promotional and merchandising tie-ins help spread the word of mouth. ‘Even when a film doesn’t work, all the hype can have an effect on awareness through to a film’s video release ….’
Merchandise sales have also become an important source of additional profit participation for major stars …. Jack Nicholson became even richer from his reported 15% of the ‘Batman’ merchandise revenues …. ‘When you have an actor who’s willing to allow you to use his likeness, it’s a tremendous opportunity,’ Armstrong says ….
RELATED PAGES
- Processing (blog) category: “Licensed”
— Dell Deaton
Last updated: February 3, 2024
Published:March 13, 2008
OFF-SITE REFERENCES
- “Movies: Just a License to Make Money?”
March 5, 1995 / Richard Natale / Los Angeles Times (accessed January 21, 2024).