| Images Courtesy and credit Omega SA (used with permission) Click on any image to see it at its highest resolution. Note: Image quality is as received directly from Omega SA. |
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Nick Hayek, CEO of the Swatch Group, Stephen Urquhart, President of Omega, British actor Daniel Craig and Barbara Broccoli, Producer of the James Bond movie, from left to right, talk to the audience at the GUM on the Red Square in Moscow, Russia, late Thursday, October 26, 2006. Daniel Craig, who plays James Bond in the upcoming movie Casino Royale is in Moscow on the occasion of the inauguration of Omega's first ever boutique in Russia, located at the GUM, Russia's most famous department store. Photo / press: Alessandro Della Bella for Omega. |
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Guests are playing Roulette at the GUM on the Red Square in Moscow, Russia, late Thursday, October 26, 2006. Photo / press: Alessandro Della Bella for Omega. |
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British actor Daniel Craig poses in front of the Basilius Cathedral during the inauguration of the new OMEGA boutique at the GUM on the Red Square in Moscow, Russia late Thursday, October 26, 2006. Photo / press: Sergei Ilnitskj. |
Moscow, Russia (27 October 2006)--
Daniel Craig, fresh off the set of the
latest James Bond film, Casino Royale, will be in Moscow
on the occasion of the inauguration of Omega’s first ever flagship
boutique in Russia. The inimitable master spy, played for the first time
by the British star Daniel Craig, will be taking time out from Her
Majesty’s Secret Service to walk down the red carpet and into the famous
GUM department store where 2000 guests will attend the opening party.
Mr. Nicolas Hayek, CEO of the Swatch Group and Mr. Stephen Urquhart,
President of Omega, will be present to welcome the select number of
guests attending the ribbon cutting ceremony of the new exclusive Moscow
Boutique.
Craig, and the cast of the 21st 007 adventure, will attend the event at
GUM which has been transformed into the Casino Royale for
the night. A ‘Behind the Scenes’ exhibition of photographs taken on the
set of the film by star photographer Greg Williams will offer guests a
sneak preview of the action, the villains and the evil plots our hero
survives.
Martinis – shaken not stirred – poker tables and glamorous settings are
sure to make the secret agent feel at home. On this occasion however,
Bond will not have to take on his latest opponent, the notorious ‘Le
Chiffre’, at the poker table: it is the dashing spy and his watch that
is bound to cause a stir when he rolls the dice. True to the film, Bond
will be wearing his reliable ally: the Seamaster Professional 300m with
the exclusive automatic winding Omega Co-Axial movement. The handsome
blue dial imprinted with a wave pattern looks the part in the
sophisticated surroundings of a casino but, like Bond himself, the
Seamaster is ready to snap into action at any moment.
Though an historic occasion for Omega, the Swiss watchmaker is no
newcomer to Russia. Exactly 107 years ago, Omega delivered the official
watch of the Riga electric tramway company: a Lepine 18’ LOB. The
setting could not be more dramatic. The GUM is housed in a Neo-Russian
building built at the end of the 19th century by Alexander Pomerantsev
and takes up almost the entire eastern side of the Red Square. Today,
the GUM is home to more than one thousand designer and luxury boutiques.
The Moscow opening is the latest of Omega’s flagship boutiques, where
clients can expect to see the complete range of watches and jewellery as
well as limited edition pieces not seen elsewhere.
The prestige watch manufacturer Omega was founded in 1848 and since then
has continually set the pace in the many fields of watchmaking: from
precision, competitions, sports timekeeping, design awards to watches
for professional use in space or underwater, Omega identifies with a
world of achievements that includes the conquest of space, timekeeping
at 22 Olympic Games, numerous precision records and design awards. Omega
will be Official Timekeeper for the Beijing 2008, Vancouver 2010 and
London 2012 Olympic Games.
Posted by Dell Deaton, May 7, 2008 at 7:18 AM
